1 minDigital ConsumersDecoding Desires: The Ultimate Guide to Understanding Consumer BehaviorIn a class where marketing is the major, Let's discuss consumer behavior. From the start to the end, day by day, Mapping their journey in...
1 minDigital MarketingDecoding Digital Consumers: Navigating the New NormalIn the digital realm where consumers reside, The attention economy thrives, difficult to surmise, Customer experience maps, a guide to...
3 minCustomer Relationship ManagementGetting Social With Your PersonasNow that you’ve analyzed your customer journey and created a brilliant persona, it’s time to test if your research was right! The time is...
4 minCustomer Relationship ManagementCreating Personas and Journey: 3 Technologies To Simplify The ProcessA Customer Persona is a commonly used term by marketers to create a ‘person’ behind a target market. In marketing research and in digital...